Recycling billboards into modern residential buildings,

As more and more advertising goes online and transportation conservation becomes an increasing economic and ecological concern, what is the future fate of the infamous billboard? One proposal by Front Architects suggests turning these into lofted homes – small houses to be sure, but located in some potentially fascinating places.

ome of these unusually thin homes could be built in place from scratch, others could be transported to new locations or even left where they are in the urban environment.

As with so many good design projects the feasibility of this specific idea as such is not of singular or even primary importance – the concept provides a foundation for rethinking everyday urban structures, artifacts of the built environment, that we might find new style of buildings.